Facebook
LinkedIn

How will your business look in 6 months?

The grim reality is for the immediate future things will be chaotic and with regulations changing hourly it will be hard for business truly plan for NOW.

Cashflow will be imperative as will maintaining clear lines of communication with both staff and customers. But perhaps the most important thing righty now is establishing a plan for how your brand will viewed when the world starts to go back to (the new) normal.

As the situation unfolds it will be so important for your brand to remain visible even if you are not actively servicing clients but at the same time it will be vitally important not to appear insensitive to the circumstances or opportunistic.

Businesses will need to trade with empathy – Understanding the changing needs and resources of their customers and potentially dealing with grief and loss.

Depending on your audience(s) you may need multiple strategies regarding your messaging and that may be channel by channel.

Where you communicate may need to change too. Think carefully about the channels you are using and why. If people are isolated and you have a large exposure to print advertising, digital media may play an important role in your business being able to maintain visibility with your audience. Radio too might be an opportunity given many people will turn to this “old faithful” medium to keep up to date.

If you are a B2B business – the greatest value you can add for your customers may be how your business, services and products can reduce stress & costs at this time. Remember there is going to be a huge amount of head scratching going on at the moment as companies try and figure out how to solve any number of a thousand problems. If you can help them solve problems this may actually grow not only your business in the interim but also (if you do it well) their trust in your business at the most testing of times.

For B2C businesses – now might be the time to really focus in on your existing customer base. If you have been lax in setting up platforms and campaigns to tap into your existing clients now might be the perfect opportunity. These customers know and trust your brand, they have used your products/services and during hard times will be looking for stability and security.

Nothing might take away the bitter pill the present circumstances are going to make your business swallow, but if you get the next few months right your business might have the potential to have a solid foundation for the recovery.

Facebook
LinkedIn

RECENT POSTS

OUR WORK

86 thoughts on “COVID 19 – How will your business look in 6 months?

  1. I was extremely pleased to uncover this web site. I wanted to thank you for ones time for this particularly wonderful read!! I definitely savored every little bit of it and I have you saved to fav to check out new stuff on your site.

  2. Having read this I believed it was really enlightening. I appreciate you finding the time and energy to put this informative article together. I once again find myself personally spending a significant amount of time both reading and commenting. But so what, it was still worth it!

  3. Greetings! Very helpful advice in this particular article! It is the little changes that make the most significant changes. Many thanks for sharing!

  4. Next time I read a blog, Hopefully it does not disappoint me as much as this one. I mean, Yes, it was my choice to read, however I genuinely thought you would have something interesting to say. All I hear is a bunch of moaning about something that you can fix if you were not too busy looking for attention.

  5. Oh my goodness! Awesome article dude! Thank you, However I am going through problems with your RSS. I don’t know the reason why I can’t join it. Is there anybody else having identical RSS problems? Anyone that knows the answer will you kindly respond? Thanx!!

  6. Having read this I believed it was extremely enlightening. I appreciate you spending some time and energy to put this content together. I once again find myself spending a lot of time both reading and posting comments. But so what, it was still worth it!

  7. Hi, I do think this is an excellent blog. I stumbledupon it 😉 I’m going to return yet again since I saved as a favorite it. Money and freedom is the greatest way to change, may you be rich and continue to help others.

  8. Good day! I could have sworn Iíve been to your blog before but after looking at some of the articles I realized itís new to me. Anyhow, Iím certainly pleased I found it and Iíll be book-marking it and checking back often!

  9. I’ll right away seize your rss feed as I can not to find your e-mail subscription hyperlink or e-newsletter service. Do you have any? Please permit me recognize so that I may just subscribe. Thanks.

  10. I am no longer sure where you are getting your info, however great topic. I needs to spend a while finding out much more or figuring out more. Thank you for fantastic information I used to be in search of this information for my mission.

  11. That is a very good tip especially to those fresh to the blogosphere. Brief but very precise information… Thank you for sharing this one. A must read article.

  12. I have read so many posts about the blogger lovers but this paragraph is genuinely a niceparagraph, keep it up.Feel free to visit my blog: Keto Hack Pills

  13. Hello there! This post could not be written any better! Reading this post reminds me of my good old room mate! He always kept chatting about this. I will forward this post to him. Pretty sure he will have a good read. Many thanks for sharing!

  14. Usually I do not read article on blogs, but I would like to saythat this write-up very compelled me to check out and do so!Your writing taste has been surprised me. Thank you, verygreat post.

  15. A fascinating discussion is worth comment. I do believe thatyou ought to publish more on this topic, it might not be a taboo matter but usuallypeople do not talk about these topics. To the next!Best wishes!!

  16. whoah this blog is excellent i love reading your posts. Keep up the good work! You know, lots of people are looking around for this info, you could help them greatly.

  17. Hi there, just became alert to your blog through Google, and found that it’s truly informative.I’m going to watch out for brussels. I’ll appreciate if you continue this in future.Many people will be benefited from your writing. Cheers!

  18. Thanks for finally writing about >ザンビア孤児院– なぜそこに日本人?(TV)に出た桜子さん、ザンビア孤児院より九州に、乞うご期待、集まれ!!

  19. I don’t even know the way I ended up here, however I thought this put up was once good. I don’t understand who you might be however certainly you’re going to a famous blogger should you aren’t already 😉 Cheers!

  20. I work with computers coreg generic coupon One of a number of technology companies clustered in theeastern English university city of Cambridge, the company posteda two percent fall in revenue to $262.5 million over the samethree-month period.

  21. Thanks for one’s marvelous posting! I truly enjoyed reading it,you can be a great author. I will always bookmark your blog and willeventually come back later on. I want to encourage you to ultimately continue your great work, have anice weekend!

  22. Thank you, I have recently been searching for info about this subject for ages and yours is the best I have discovered so far. But, what about the conclusion? Are you sure about the source?

Leave a Reply

Your email address will not be published.

Written By: Rob